Industry veteran Rosalind Nowicki to join Fabacus’ advisory board

Fabacus is pleased to confirm the appointment of global brand builder and licensing executive, Rosalind ‘Roz’ Nowicki, as Board Advisor.

With extensive experience driving significant brand and business growth in the consumer products space, Nowicki joins Fabacus in an exciting phase for the business’ growth.

Most recently, Nowicki was Head of Global Consumer Products and Franchise Marketing for Mattel, reporting to Mattel’s President and COO. She revitalised the multi-category consumer products and franchise marketing division and delivered its first year of growth in nearly a decade. Previously, Nowicki was Executive Vice President of Peanuts Worldwide.

“I am thrilled to join Fabacus’ Board of Advisors, using my 30+ years of licensing experience to provide guidance and serve as an industry evangelist for the revolutionary platform that provides essential data to IP owners.” Nowicki said of her appointment, “In the new age of incoming sustainability regulation, the extended service that Fabacus has created and offers, has evolved from a ‘nice-to-have’ to an essential requirement for brand owners.”

Fabacus is a data management and bureau service for the licensing industry and developer of proprietary data management software platform, Xelacore. Its blue-chip clients include Epic Games, Ultimate Fighting Championship (UFC), Skydance Animation, Ubisoft and Activision Blizzard. Fabacus also has strategic partnerships with IMG Licensing, agents of Pepsi, Fiat Chrysler and Volkswagen; and Fanatics, agents of PSG, UEFA and NBA.

Speaking on Nowicki’s addition to the Advisory Board, Fabacus Founder and CEO, Andrew Xeni, said, “Given Roz’s wealth of experience and understanding of the industry challenges, it is great validation having her advocate the need for an industry evolution in data capture, its use and licensed product identification and authentication. Part of the advisory board role is the ability to translate advice to action and Roz has an innate ability to do just that, supporting companies to scale their business and accelerate growth. Roz’s commitment to Fabacus further endorses our value proposition to the industry and after years of working in parallel, I’m excited for her to formally join Fabacus as Board Advisor.”

About Fabacus

Fabacus was founded by successful serial entrepreneur, Andrew Xeni, who has a significant background in retail, including deep supply chain experience. The company is backed by other high-profile investors, including Tom Singh OBE (founder of 440-store chain New Look), Seneca Partners, Inovia (led by Patrick Pichette, former CFO of Google) and Mitch Foreman (former CFO of Disney EMEA Consumer Products), as well as Wealth Club. Andrew Xeni is also the founder of award-winning eco-conscious fashion brand, Nobody’s Child, of which Marks and Spencer is a strategic minority investor and shareholder, as well as founder of tech business, Soreto, servicing global clients such as H&M brands, Nike, Under Armour, Samsung, Puma and many others.

About Rosalind ‘Roz’ Nowicki

Roz is on the Board of Hatch.Collective (formerly HatchBeauty Brands), a PE owned beauty and wellness  incubator and key partner and supplier to leading retailers. She also serves as a member of the Board of  Licensing International, the pre-eminent trade association for the licensing community and related  industries, leading the Fundraising Committee as Chair and is an active member of the IDEA Committee.  Roz is a frequent invited speaker and panellist at industry events, trade shows, and college campuses. Prior to recruitment by Mattel, where she held the role of Head of Global Consumer Products and Franchise Marketing. Roz fuelled Peanuts Worldwide, LLC to achieve its highest growth in years, as Executive Vice President, reporting to the Vice Chairman and Board of Directors.

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